Low Price, High Praise: These Are the Under-$25 Beauty Finds Our Editors Swear By

Made with vitamins C and E to brighten your skin (perfect for summer coming to a close… sigh), this is a super affordable alternative to other popular serums.

This is one of those products that I’ll restock until my future grandkids start stealing it from my cabinet. It’s light, hydrating, doesn’t leave me oily, and is, in my humble opinion, way better than a ton of luxury brands.

I will always be lazy when it comes to taking my makeup off—sue me! So these bad boys are my tried and true. They’re gentle on my skin and do a great job of getting every last bit off with just a few wipes.

A tanning oil that smells and feels like vacation, doesn’t break the bank, and will help me absorb the final high UV days of the year to the fullest? Sign me up.

If you’ve ever had ShowerTok grace your FYP, you’ve seen this body lotion before. It’s a cult favorite for a reason—smells divine, not too thick, and leaves you with baby-soft skin every time.

The brand Bubble has been doing her big one recently, getting a ton of buzz, and rightfully so. This serum helps with texture and even tone for a fraction of the price of high-end skincare brands.

Burt’s Bees chapstick will always be that girl. I think there’s been one at the bottom of all my bags since middle school, and I will definitely be adding this tinted balm into the mix for both hydration and a subtle pop of color to my everyday makeup.

If you have a hard time finding mascara that doesn’t clump, try this RN. The brush is spiral-shaped with deep-cut bristles for a separated, sleek look every time.

I, along with most people, don’t have the time or energy to touch up my makeup throughout the day. This primer keeps everything put from morning to night so I don’t look like an oily raccoon by the time 7 p.m. rolls around.

This bronzer actually gives the most beautiful, non-glittery finish. It also comes in a few easy-to-wear shades and smells SO good (IYKYK).

This is another staple in my personal makeup bag. It doesn’t crease under my eyes, never looks cakey, and is literally the price of an iced latte.

I am a liquid tint woman ’til the day I die, and I recently discovered this one that’s one-third of the price of the one I’ve been using since high school. Consider me converted.

For the love of God, please stop frying your hair with the everyday blowouts and spray on a layer of this repairing heat protectant. Your ends will thank you!!!

This is a holy-grail shampoo for all the flat, fine-haired gals out there (me). Packed with hyaluronic tubing tech, this shampoo lifts every strand for instant, weightless volume—no sulfates, no silicones, no flat hair.

Sometimes, no matter what products you use to wash or tools you use to dry, your hair just needs a little extra zhuzh for volume—and this Kenra spray does literal witchcraft.

This shampoo works double duty—zinc and caffeine nourish the scalp to boost follicles, reduce flakes, and promote healthy growth, while biotin strengthens roots and strands to help prevent breakage and keep hair looking fuller, longer.

If you dye your hair like I do, we all know that weird in-between phase where your color is a bit faded but it’s too early to go in for a touch-up. That’s where this mask comes in to bring it back to life.

This medium-hold gel locks in your curl pattern while keeping it bouncy, smooth, and flake-free—aka the perfect frizz-fighting base for whatever you layer on next.

The way that this spray has every podcaster in a chokehold… and for good reason! Every part of you needs love, not just your pits.

OK, fair warning: This might sound gross, but I love watching dead skin come off during an everything shower. This sugar scrub helps me shed it all, and thanks to the shea butter, it leaves my skin baby-soft and smooth every single time.

I’m a longtime Native user, and this vanilla & cactus flower is sweet yet subtle and layers perfectly with perfumes and lotions.

Here’s another full body deodorant spray that we swear by—this one legitimately smells like sunshine in a bottle.

I like to keep my skincare as minimal as possible, so the fact that this is an all-in-one oil that targets both dark spots and stretch marks is ideal.

Can you tell that I’m obsessed with spray deodorant? Long-lasting, aluminum-free, and affordable? What more could you want?

I have been using these since high school, and they’ve never steered me wrong! I always get visible results in about a week for a tiny fraction of the price I’d be paying for professional whitening services.

Boka’s toothpastes go beyond just cleaning the surface of your teeth—they remineralize enamel, freshen breath, and whiten teeth in one. Love!