It has been lower than a day since Elon Musk talked about how he’s going to rebrand Twitter, and the brand new model will merely be referred to as X. Whereas at the moment, we thought this was simply one other experiment or jest, it seems not as the ever present hen emblem has began to vanish for lots of people on numerous platforms and is now being changed by a easy X, the identical emblem that we noticed yesterday.

This does come as a worrying factor for lots of Twitter customers, together with myself. I’ve all the time discovered the platform to be significantly better than the competitors, and it really works very well, too. I’ve met not just some nice folks on the platform, however it’s typically an excellent factor for individuals who wish to unwind or simply learn by what’s occurred whereas they had been away. Now, the way forward for the platform appears to be like bleak.

The change was first noticed by Alessandro Paluzzi, who observed that Twitter’s hen emblem is changed by an X. Then a buddy of mine despatched me a photograph displaying the identical change, and properly, because it stands, the change has began to happen for lots of customers together with myself. What’s much more fascinating is that when you head over to x.com, you may be redirected to twitter.com.

What’s unusual is that Twitter really fired the designer who labored on the rebranding. The designer took to the platform to speak about how they discovered loads in simply 2.5 weeks working within the firm, which does appear unusual as a result of why would you rent somebody solely to fireside them in lower than three weeks.

I used to be laid off from Twitter right now. I used to be the designer answerable for our new rebranding to X.

I discovered a lot in my 2.5 weeks on the firm however I’m excited to see the place I land subsequent.

In case you’re hiring a self taught, junior designer please DM me. Graphic design is my ardour! pic.twitter.com/n90VkmDuYb

— Alex Cohen (@anothercohen) July 24, 2023

The change has apparently gone dwell, and extra folks have began reporting how the hen emblem is totally gone. This could not likely come as a shock, as a result of, below Musk’s management, Twitter appears to be transferring loads sooner than some had anticipated. On the time, I do not know if this transformation goes to remain or will likely be rolled again. In case you do not know, a few months in the past, Musk changed the hen emblem with the emblem of Doge, a well-liked meme on the web, and the change was reverted after some time. This does appear to be an identical state of affairs, however the extent of it’s nonetheless not one thing we’re totally certain of.

How do you are feeling about Twitter being rebranded to X? Do you suppose the title ought to stay the identical, or ought to Musk change it, as properly? Tell us your ideas within the feedback under.